Love Radio spring advertising campaign «EVERYTHING WILL LIKE A DREAM!»

On April 1, 2013, Krutoy Media holding launches Love Radio spring campaign, which will be held under the slogan «EVERYTHING WILL BE LIKE A DREAM!».

For the whole April, Moscow will be in the atmosphere of real spring mood and romance.

Advertising campaign involves distribution of 3x6 billboards. Besides, Moscow subway will be filled out with spring positive. Subway visitors will see Love Radio slogan «EVERYTHING WILL BE LIKE A DREAM!» on stickers, posters, escalator billboards and video screens. Love Radio adverts will be posted on the pages of Glamour, Elle, ОК!, Hello!, Star Hit, Grazia. Promotional video will show up on TNT and STS, the leading federal TV channels. Image banner of radio station will be on the popular women's www.cosmo.ru.

Krutoy Media experts developed the slogan of advertising campaign.

Information:
Krutoy Media, which includes Love Radio, Radio Dacha and Taxi FM radio stations, is one of the leading radio-holding companies.
Love Radio and Radio Dacha rank in the TOP 10 of the most popular radio stations in Russia. Taxi FM broadcasts in Moscow on 96,4 FM. Krutoy Media has a daily audience of more than 7 million and more than 20 million listeners per week.
There are more than 220 radiostation transmitters of Krutoy Media, located in broadcasting cities of Russia and nearby foreign countries.
The CEO is Julia Golubeva. She is a member of the Russian Radio Academy, a member of the jury for the national contest «Radiomania», recipient of the national award «Media Manager of Russia 2012».